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Gary Kubiak is handling Denver Broncos quarterback controversy with true class

Ian St. Clair Avatar
November 25, 2015


Gary Kubiak has shown us how to handle adverse situations.

Since the Denver Broncos quarterback “controversy” popped up Nov. 16, he’s gotten in front of it and nipped it in the bud. Kubiak hasn’t let it distract his team.

There’s no point to keeping secrets. It doesn’t give the team an advantage and you just look silly.

Too bad everyone else can’t do the same.

In situations like this, there’s always innuendo, rumors and speculation. Remember: All of this is allegedly because John Elway wants Peyton Manning to fail.

Everyone will have their opinion as to what it all means and what should happen next.

Here’s what matters: The Broncos are 8-2. They’re coming off of a strong win on the road. For the first time all season, the offense didn’t turn the ball over and it looked like Kubiak’s offense. There is room for improvement, but this was Brock Osweiler’s first NFL start.

I have no doubt the offense will get even better this Sunday. As will the defense.

If Denver plays a game similar to the one it played against the Green Bay Packers, the same result will occur.

Yet perhaps the biggest testament off all: Kubiak gets it. He knows what comes with being the head coach of the Broncos. He knows Broncos Country is beyond passionate when it comes to this franchise. And he accepts that, unlike the two previous head coaches.

That’s all that matters.

It’s not about one player, it’s about the Broncos. It’s a boring cliche but it’s the truth. As was the case with Elway. Not until he got a running game and offensive line did he finally win the Super Bowl.   

All of this other stuff is nonsense.

Here’s a hot take for you: One of the reasons Denver had success against the Chicago Bears is because of how Kubiak handled the situation.

Far too often, coaches get cute.

They throw out tired cliches like, “We’re going to go with the guy who gives us the best chance to win.” Even though the guy they go with doesn’t give them the best chance to win. Or they use it as the canned answer to avoid giving away what they’re thinking.

“We’re not going to announce anything until right before the game.”

“Yes, but your quarterback has both of his arms and legs in casts, his neck is in a brace, he has a patch over his left eye, he can’t walk and he’s spitting up blood because his internal organs are bleeding.”

“It’s just a flesh wound. We’re going to go with the guy who gives us the best chance to win.”

They think keeping it a secret from the public gives them an advantage. They don’t want the opponent to know. Similar to the college coaches who close practice, if you have to keep secrets, you have already lost.

That becomes the focus and what everyone talks about. It becomes a major distraction.

Tempers start to flare, coaches blame the media and the media blames the coach. It’s an ugly situation we have seen countless times.

Kubiak knows that and he deserves a lot of credit for how he’s handled this Manning-Osweiler situation. Also credit Patrick Smyth, the vice president of public relations.

The Broncos get it.

They know how many people are invested in this organization and care. That’s why they made both Osweiler and Manning available last week when Kubiak broke the news. How many organizations would have protected/shielded their star after getting benched?

That’s just one example of how the Broncos get in front of the news.

That allows them to control the situation instead of just flying by the seat of their pants as most teams often do in an unexpected situation.

It’s not just football.

Every sport at every level of competition practices this failed approach.

It’s not just sports, either.

Politics, entertainment, education, government all do it too.

Get in front of the news, be as open as you can and work with the media. Work with the fans who pay lots of money to attend games, buy merchandise and feel a part of something.

Don’t give those people a reason to turn on you.

Don’t act like you have something to hide. In the end, all that does is create more harm than good.

In a difficult situation, Kubiak continues to act like a true professional and with supreme class. As the head coach should; especially for this organization.

Kubiak’s shown yet again that he gets it.


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